Lenticular labels

Newest generation of visual special effects. Lenticular Printing has its origins in 3D photographs and movies, first introduced in the early 1900s and reaching mass audiences in the 1930s. Decades of advances in photography, computer and printing have made it possible to improve the quality and expand the capabilities of what is known generically in the industry as lenticular technology.

Lenticular is the combination of two or more images viewed with a special lens to create a desired animated effect. The images are interlaced, or combined and then printed wrong-reading directly to the back of the lens. Due to the optics designed into the lens, your eyes are forced to see only a very small area of the lens at a certain viewing angle.

Lenticular Labels offers unique avenues by introducing movement on your products.